As the third generation businessman of our family, to be in the milling industry since my childhood has become a life style for me. Corporate tradition and our comprehension of discipline in the company has been and is continuing to be the keystone of our success. In our management approach, being open to new ideas and our marketing strategy are irreplaceable criteria for us because these parameters will figure the future of our business. It is obvious that companies who have a marketing strategy are more successful than companies who don’t have, which has been verified with quite a number of examples on the earth.